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    <loc>https://www.richardburck.design/portfolio/boarding-pass-for-knotts-berry-farm-mobile-app</loc>
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    <lastmod>2022-01-07</lastmod>
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      <image:title>Content Design - Knott's Berry Farm Mobile App Boarding Pass (UX Design)</image:title>
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      <image:title>Content Design - Knott's Berry Farm Mobile App Boarding Pass (UX Design)</image:title>
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      <image:title>Content Design - Knott's Berry Farm Mobile App Boarding Pass (UX Design)</image:title>
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      <image:title>Content Design - Knott's Berry Farm Mobile App Boarding Pass (UX Design) - Make it stand out</image:title>
      <image:caption>Paper Boarding Pass</image:caption>
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      <image:caption>App-based Boarding Pass</image:caption>
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      <image:title>Content Design - Knott's Berry Farm Mobile App Boarding Pass (UX Design) - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:title>Content Design - Knott's Berry Farm Mobile App Boarding Pass (UX Design) - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.richardburck.design/portfolio/handshake</loc>
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    <lastmod>2022-01-25</lastmod>
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      <image:caption>Contractor Persona</image:caption>
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      <image:title>Content Design - Handshake App - Make it stand out</image:title>
      <image:caption>Client Persona</image:caption>
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      <image:title>Content Design - Handshake App - Make it stand out</image:title>
      <image:caption>Click on the image to view the style guide.</image:caption>
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      <image:caption>Onboarding Screens</image:caption>
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      <image:title>Content Design - Handshake App - Make it stand out</image:title>
      <image:caption>Project Setup Flow for Contractors</image:caption>
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      <image:title>Content Design - Handshake App - Make it stand out</image:title>
      <image:caption>Project Setup Flow for their Clients</image:caption>
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      <image:caption>Invitation Success Interstitial Screen</image:caption>
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      <image:title>Content Design - Handshake App - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Content Design - Handshake App - Make it stand out</image:title>
      <image:caption>Project Dashboard for Contractors with Project Description Tooltip</image:caption>
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    <image:image>
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      <image:title>Content Design - Handshake App - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Content Design - Handshake App - Make it stand out</image:title>
      <image:caption>Contractor’s Billing Flow with Tooltip to Interstitial to Unsend Bills.</image:caption>
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      <image:title>Content Design - Handshake App - Make it stand out</image:title>
      <image:caption>Client Project Dashboard</image:caption>
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      <image:title>Content Design - Handshake App - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Content Design - Handshake App - Make it stand out</image:title>
      <image:caption>Messaging Screens for Contractors and Clients</image:caption>
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    <image:image>
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      <image:title>Content Design - Handshake App - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Content Design - Handshake App - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6164c24c85d40f18f3a5bbc0/aeba83e4-2393-444e-9d72-d37716b69be7/Screen+Shot+2022-01-03+at+5.46.55+PM.png</image:loc>
      <image:title>Content Design - Handshake App - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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    <loc>https://www.richardburck.design/portfolio/happyplant</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-11-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6164c24c85d40f18f3a5bbc0/6992bf3c-59af-4d1c-8cfa-361739db669b/Happy+Plant+Style+Guide.png</image:loc>
      <image:title>Content Design - Happy Plant - Make it stand out</image:title>
      <image:caption>Click on the image to view the style guide.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Content Design - Happy Plant - Make it stand out</image:title>
      <image:caption>Empty State Variations</image:caption>
    </image:image>
    <image:image>
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      <image:title>Content Design - Happy Plant - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6164c24c85d40f18f3a5bbc0/c019985f-3334-48e4-a98e-65ca94f4374e/User+Testing+2.jpg</image:loc>
      <image:title>Content Design - Happy Plant - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6164c24c85d40f18f3a5bbc0/db4f732b-fd5e-4a0b-b4ba-dfda60bd0c42/Thumbnail-and-Result.png</image:loc>
      <image:title>Content Design - Happy Plant - Make it stand out</image:title>
      <image:caption>Final Empty State Screen</image:caption>
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  <url>
    <loc>https://www.richardburck.design/portfolio/ux-writing-challenges</loc>
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    <priority>0.5</priority>
    <lastmod>2022-02-01</lastmod>
    <image:image>
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      <image:title>Content Design - UX Writing Challenges - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6164c24c85d40f18f3a5bbc0/a1550cc2-223a-472d-803c-9a1cd469f645/alert+-+concert.png</image:loc>
      <image:title>Content Design - UX Writing Challenges - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6164c24c85d40f18f3a5bbc0/a6255ffa-cef1-49c3-8315-dda0f9ae547d/alert+-+sports+notification.png</image:loc>
      <image:title>Content Design - UX Writing Challenges - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Content Design - UX Writing Challenges - Make it stand out</image:title>
      <image:caption>I wrote the error message on the left screen for banking, payment, and/or investing apps. Such apps require vague messaging for sign-in errors since a user could be a victim of identity theft. While most financial institutions would write, “we didn’t get your email or password”, I chose login to stay within my character limit. Since I’m able to be clear about the cause of sign-in errors for most other apps, I specified that error occurred with the user’s email on the right screen.</image:caption>
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    <image:image>
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      <image:title>Content Design - UX Writing Challenges - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6164c24c85d40f18f3a5bbc0/14deccd2-311c-4711-af85-fe24718dbec2/Recovery_v2.png</image:loc>
      <image:title>Content Design - UX Writing Challenges - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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  <url>
    <loc>https://www.richardburck.design/portfolio/mobileaccept</loc>
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    <priority>0.5</priority>
    <lastmod>2026-06-21</lastmod>
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      <image:title>Content Design - PNC Mobile Accept</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6164c24c85d40f18f3a5bbc0/2b8f50bf-c7b8-43c0-b7db-2900a373335b/Pair+Card+Reader+2_PNC+Mobile+Accept.png</image:loc>
      <image:title>Content Design - PNC Mobile Accept - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6164c24c85d40f18f3a5bbc0/4815236f-f9cc-43de-84bb-e1376b42cba0/Activation+Confirmation+2_PNC+Mobile+Accept.png</image:loc>
      <image:title>Content Design - PNC Mobile Accept - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6164c24c85d40f18f3a5bbc0/27bc5f02-62fd-4b54-8860-d41200f2a0e5/Screenshot+2025-11-04+at+6.31.10%E2%80%AFPM.png</image:loc>
      <image:title>Content Design - PNC Mobile Accept - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6164c24c85d40f18f3a5bbc0/593f7f23-6569-4089-b6e0-735936c359c2/Screenshot+2025-11-04+at+6.31.36%E2%80%AFPM.png</image:loc>
      <image:title>Content Design - PNC Mobile Accept - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6164c24c85d40f18f3a5bbc0/02ec96ea-38ca-405d-a615-b8d4dcd431e6/Screenshot+2025-11-04+at+6.31.59%E2%80%AFPM.png</image:loc>
      <image:title>Content Design - PNC Mobile Accept - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6164c24c85d40f18f3a5bbc0/a6c858b8-0711-445e-845f-a69e6fe81207/Screenshot+2025-11-04+at+6.32.18%E2%80%AFPM.png</image:loc>
      <image:title>Content Design - PNC Mobile Accept - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Content Design - PNC Mobile Accept - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6164c24c85d40f18f3a5bbc0/f01e3272-8a79-42e8-8d52-a3f81ef8f31e/Refund+Speedbump_PNC+Mobile+Accept.png</image:loc>
      <image:title>Content Design - PNC Mobile Accept - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.richardburck.design/portfolio/when-we-designed-for-tech-constraints</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-06-21</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6164c24c85d40f18f3a5bbc0/8e9ca87d-8143-4777-8c14-9857b0516451/Original+Application+Question.png</image:loc>
      <image:title>Content Design - When We Designed for Tech Constraints Instead of Users - The original NAICS code question and input field</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6164c24c85d40f18f3a5bbc0/33675ed8-53d5-4cad-955f-0b08833e1fbb/Census+Site.png</image:loc>
      <image:title>Content Design - When We Designed for Tech Constraints Instead of Users - U.S. Census Bureau website for looking up NAICS codes</image:title>
      <image:caption>Mico copy above the seach fields instructs users to enter a 2 to 6-digit code. Micro copy above the table fails to explain that users can select the blue numbers on the sector column to see codes for that sector.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6164c24c85d40f18f3a5bbc0/3e43f3a6-e99b-4b58-bd37-4102388309e9/Census+Site+Search+Results.png</image:loc>
      <image:title>Content Design - When We Designed for Tech Constraints Instead of Users - NAICS code search results</image:title>
      <image:caption>This page displays codes for users who enter 11 in the search field or select 11 from the table on the previous page.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6164c24c85d40f18f3a5bbc0/ac895c15-fcaf-4c12-89e6-c78d9a6db145/WBA.jpg</image:loc>
      <image:title>Content Design - When We Designed for Tech Constraints Instead of Users - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.richardburck.design/portfolio/redesign-mvp</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-06-21</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6164c24c85d40f18f3a5bbc0/9360d7e6-3966-4946-9862-fb921dfab3fc/Screenshot+2026-06-21+at+11.26.02%E2%80%AFAM.png</image:loc>
      <image:title>Content Design - A Redesign MVP - Over Cluttered Introduction Page</image:title>
      <image:caption>The original page was designed with some benefit statements above. The detailed paragraphs about the application process and pricing caused cognitive overload and made it difficult for users to scan the benefits, pricing and most important information needed to apply.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6164c24c85d40f18f3a5bbc0/49688568-97b0-40e1-aea2-788cf9644545/Screenshot+2026-06-21+at+11.24.56%E2%80%AFAM.png</image:loc>
      <image:title>Content Design - A Redesign MVP - Application Step 1 - Account Selection</image:title>
      <image:caption>In the original application, account selection was sandwiched between 3 lines of body text above and several lines of body content below. The user is also asked which “non Linked account” to enroll without having seen the term “non Linked account” elsewhere in Online Banking.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6164c24c85d40f18f3a5bbc0/c66ee703-e246-4de2-89a1-6beafa012062/WBA_select+main+accounts.jpg</image:loc>
      <image:title>Content Design - A Redesign MVP - Select Main Accounts</image:title>
      <image:caption>To simplify the terminology for account types, I worked with the UX designer to break the account selection process into multiple steps. This allowed me to remove “non linked account” from the first question.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6164c24c85d40f18f3a5bbc0/dcf4209c-bd50-4e37-89d4-adf7ac5a947c/WBA_Want+Linked+Accounts+Q.jpg</image:loc>
      <image:title>Content Design - A Redesign MVP - Telling Users They Have Linked Accounts</image:title>
      <image:caption>Next we told users that we found eligible linked accounts and asked if they would like to enroll them. (“Linked accounts” were an account type users were familiar with.)</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6164c24c85d40f18f3a5bbc0/6d27cf9a-d7e8-420e-8bc4-7e06e5fbf49f/WBA+Select+Linked+Accounts.jpg</image:loc>
      <image:title>Content Design - A Redesign MVP - Letting Users Select Linked Accounts</image:title>
      <image:caption>Users who answer Yes to wanting to enroll linked accounts are presented with eligible linked accounts to select.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6164c24c85d40f18f3a5bbc0/1f2d1b0f-b39f-44af-bb3b-60a40ca00e2c/WBA_marketing.jpg</image:loc>
      <image:title>Content Design - A Redesign MVP - Landing Page Redesign</image:title>
      <image:caption>I restructured the landing page with more headers, bullers and shorter paragraphs to make it easier to scan and use a screen reader, while still providing the user with the all information they needed to convert.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.richardburck.design/home-1</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-10-11</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5d28a8672179580001e9a780/1565972871014-J37WVTMYBCREGI4GS0Q4/profile.jpg</image:loc>
      <image:title>Home</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.richardburck.design/home-1/northeast-5dbgm</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2019-08-19</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5d28a8672179580001e9a780/1566407651732-R4YYGGRLATUK0VP97PXS/Large%2BJPG-20130731_Trade%2B100_0280.jpg</image:loc>
      <image:title>Home - Northeast</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5d28a8672179580001e9a780/1563394315349-QX8L29RKW795ZF36H3UV/Large+JPG-20130731_Trade+100_0370.jpg</image:loc>
      <image:title>Home - Northeast</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5d28a8672179580001e9a780/1566407767943-7SYUBNFS7ZPFD99B4Q6I/Large%2BJPG-20130731_Trade%2B100_0328.jpg</image:loc>
      <image:title>Home - Northeast</image:title>
      <image:caption>Lorem ipsum dolor sit amet, consectetur adipiscing.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5d28a8672179580001e9a780/1563993547552-1Y789O8TBYA6SGTSJJN4/20130731_Trade+100_0307.jpg</image:loc>
      <image:title>Home - Northeast</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.richardburck.design/home-1/southwest-cwjy2</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2019-08-19</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5d28a8672179580001e9a780/1563387092017-7MP8U1T12V4G7X1GW8GV/Large+JPG-ishimoto1.jpg</image:loc>
      <image:title>Home - Southwest</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5d28a8672179580001e9a780/1566407230192-GQHIWV8F0GL0CFLIVV4A/image-asset.octet-stream</image:loc>
      <image:title>Home - Southwest</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5d28a8672179580001e9a780/1566407320989-J7O1SKHJP1NA0LDWUNMF/Large%2BJPG-EmptyName%2B73.jpg</image:loc>
      <image:title>Home - Southwest</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5d28a8672179580001e9a780/1563387993825-5IPQFNJM3JHYFUBD62RM/Large%2BJPG-EmptyName%2B1.jpg</image:loc>
      <image:title>Home - Southwest - Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5d28a8672179580001e9a780/1566407279335-5NVFO4DSR8I9AFXABBES/Large%2BJPG-EmptyName%2B10.jpg</image:loc>
      <image:title>Home - Southwest - Lorem ipsum dolor sit amet, consectetur adipiscing elit. Cras mattis consectetur purus sit amet fermentum.</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.richardburck.design/home-1/southeast-ym54m</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2019-08-19</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5d28a8672179580001e9a780/1566407530014-YX3F7FTNWK436WODV8KG/image-asset.octet-stream</image:loc>
      <image:title>Home - Southeast</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5d28a8672179580001e9a780/1566407600630-XM5CRIP1HNV8WR84QK28/image-asset.octet-stream</image:loc>
      <image:title>Home - Southeast</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5d28a8672179580001e9a780/1563392823186-KP9APFP8S0UEW7CATOED/Large%2BJPG-04_20160720S1_WEATHERBY_ANGLERS_120.jpg</image:loc>
      <image:title>Home - Southeast - Friends, Family, Fish.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5d28a8672179580001e9a780/1563395881523-NJ41BZ9DCN5YGFLQT93V/Large+JPG-06_20160720S1_WEATHERBY_ANGLERS_219.jpg</image:loc>
      <image:title>Home - Southeast</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.richardburck.design/home-1/pacific-northwest-6lg36</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2019-08-19</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5d28a8672179580001e9a780/1563386364934-ZOQA6GR6WKE0YP82UQRP/Large%2BJPG-landing-full-topleft-01.jpg</image:loc>
      <image:title>Home - Pacific Northwest - Take only memories. Leave nothing but footprints. –Chief Seattle</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5d28a8672179580001e9a780/1563385479517-LKYUJ0IHUGSW6MUJHPAK/Large+JPG-ishimoto13.jpg</image:loc>
      <image:title>Home - Pacific Northwest</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5d28a8672179580001e9a780/1563386450723-VFP78VMN672NZKH456FX/Large%2BJPG-Aro%2BHa_0167.jpg</image:loc>
      <image:title>Home - Pacific Northwest - Creation’s music.</image:title>
      <image:caption>Photo provided by Aro Ha</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5d28a8672179580001e9a780/1563386618190-IZWY18O3G97YYT6P6E3A/image-asset.jpeg</image:loc>
      <image:title>Home - Pacific Northwest</image:title>
    </image:image>
  </url>
</urlset>

